Showing posts with label #luxury. Show all posts
Showing posts with label #luxury. Show all posts

Wednesday, May 31, 2017

The Art of Creating a Harmonious Design

A good design is not only measured in terms of creativity, but it has to deal with order and logic. When you look at a beautiful home, it should have an open layout providing a great sense of flow and exude positivity. A harmonious space just feels right, no elements are clashing together fighting for the spotlight. JMA always achieves the right balance of unity and variety when we design.
The art of interior design is choosing design elements that tie all the rooms together and stir interest and curiosity in the observer. These design elements include:

·         Shape
·         Texture
·         Form
·         Color


Creating an interesting design

Designers pull out certain tools from their toolbox to create a unified space. A great way they do this is through variety. Variety adds interest and energy to a design; it gives a great feeling of a space. All the different design elements, if utilized successfully, should create a dynamic visual layout.

JMA recently completed a Jersey City brownstone renovation on 5th street. Our goal was to improve the interior space to bring it up to contemporary standards, as well as to bring in natural light wherever possible. Where natural light was not possible, accent lighting was used for a soft, diffused effect. The new lighting addition offers a clean streamlined look for the home. The townhouse now has a harmonious design that exudes a sense of calmness and coziness.
We are strategic in selecting the perfect finishes, furniture, and fixtures to be complementary to each other. When we design for any project, we aim to make beauty and function collide. The wood was a material we carefully repeated throughout the home. For instance, in the kitchen the dark wood added a nice contrast against the white cabinets.

Shape
We also created a wood and glass staircase, a combination that is modern and elegant. It is amazing how using one material like wood can set the whole tone of the space. It helped enforce our message of bringing an earthier minimal aesthetic to the home. 

The kitchen has unique storage areas for books that keep the space organized, stylish, and functional. We want our clients to have spaces that make them feel comfortable at home and add features that would be beneficial for each of their personal needs. 


Color
Color is a design element that can make or break your home. If you use too many colors, it is very jarring to the eye and provides no cohesion.  When it comes to picking wall colors for your home, less is more. For the 5th street townhouse, we chose certain shades that highlighted the best features. In the kitchen, we went with a light blue backsplash. The blue color gives off a calming essence and serenity. Light colors are expansive and airy often making a room seem larger and well lit. 


In comparison, dark colors are sophisticated and create a more intimate appearance. In this bathroom, the dark grey color and the dark wood shower accents gives it a masculine feel.

Texture
In the second bathroom, we chose a green backsplash with lightly colored bamboo countertops. JMA believes in sustainability, using bamboo is an environmentally friendly material with a lot of durability. Bamboo adds a great illusion of texture to the overall look of the bathroom. We used sleek bathroom metal fixtures to create balance against the other elements.

The art of creating a harmonious design is choosing elements that appear as if they are meant to be together. I love design because it is about being imaginative and creating cohesiveness. We enjoy speaking with our clients, listening to their needs and working with them to make their dream home come to life. Design is like a puzzle piece with many parts. It is so exciting putting each of the pieces together and designing the interior to match the beautiful exterior of a home.  



Citations
"Design Principles: Balance, Rhythm Emphasis and Harmony." Design Principles: Balance, Rhythm Emphasis and Harmony. N.p., n.d. Web. 29 May 2017.
Kennedy, Honor. "Unity and Harmony: Interior Design Basics." CoContest Magazine. N.p., 28 Feb. 2016. Web. 29 May 2017
Corvese, Rebecca. "Harmony And Home." Principles of Good Design: Movement. N.p., 01 Jan. 1970. Web. 29 May 2017.


Monday, May 22, 2017

Designing for Real Estate Developments

In the past JMA has done a lot of projects working with real estate developers. Our latest project is the Griffin Townhouses, which we designed for Ascent Development. The townhouses are located in Hunter’s Point, Long Island City. It consists of luxury condo units made with high quality materials like Quartz countertops, White Oak floors, and beautiful backyard spaces.  

10-27 47th Road
10-18 47th Avenue

Development Stage
Developing a building is a lengthy process because there are many different components that make a building a winner. Throughout the entire process each team member’s expertise is crucial in order to make the property a success. These members could be architects, bankers, lawyers, or engineers but each are an integral part of making the magic happen. I find the entire real estate process fascinating because real estate developers are always projecting into the future. When investing in a building the developer always asks themselves two questions.

·         What can I do to create value for this building?
·         Is this going to give me a return on my investment in the future?

Real estate developers are risk takers; they are responsible for picking out the right site, obtaining financing, and overseeing the design process. Simply stated they are the conductors of a project, trying to bring together all the different ideas of what a good design should be and make the building that works for all, not just for one segment of the team.

However, it is up to the architect to be responsible for the complete design of the building and how it performs in the market. JMA has a lot of experience working with real-estate developers as well as self-developing a number of our own projects. We know what buyers are looking for and how to achieve highly marketable and functional designs. For our project 54 Bright we designed and developed it throughout every stage. 
54 Bright
  Since we developed this building ourselves, we had more freedom in the design process: in terms of control, and receiving a greater return on our investment. These projects are exciting because as architects we can search for things other developers might not notice because we know how everything works from a design and structural standpoint. At JMA we have an advantage because we know what good design is and how to create buildings that people want and have them sell fast. 

With any development project there is going to be certain roles for each participant. Architects are held accountable to the investors and the business but we also want to make art and have it be a high quality design. We see the potential of certain areas or buildings developers might overlook. Our specialty is creating buildings that people want and need, keeping in mind the changes in each neighborhood. Our cities are constantly changing, especially in New York, with more gentrification and evolving tastes.

JMA creates buildings that are architecturally interesting but also economically viable. We know all the time it takes to design a well thought out project. Developers want buildings that stand out from the rest and can be distinctive amongst the other neighbors. At JMA we are all about achieving harmony of unique design while staying relatable with the other buildings. We have been successful in creating designs that are memorable and easily recognizable, which is a trend we will continue to uphold.



Massie, Caroline. "Q+A: Author Peter Hendee Brown on How Real Estate Developers Think." Architect. Hanley Wood Media Inc., 09 June 2015. Web. 18 May 2017.
Bulloch, B., & Sullivan, J. (2010) Information - The key to the real estate development process. Cornell Real Estate Review, 8,78-87.
Gil, Luis, and Richard Peiser. "The Architect as Developer." Design Intelligence. Design Intelligence LLC, 29 Mar. 2016. Web. 18 May 2017.